Ebook Research Methods for Business Students (7th Edition)
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Research Methods for Business Students (7th Edition)
Ebook Research Methods for Business Students (7th Edition)
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Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations.
So, if you're thinking . . .
'How do I choose my topic?'
'I'm confused by all these different philosophies'
'I need to collect my data; what do I do first?'
‘When and what do I need to write?
. . . then, open this book to discover:
Don’t forget to visit www.pearsoned.co.uk/saunders where you can use online tutorials on research software, such as IBM SPSS Statistics and NVivo, test yourself with hundreds of multiple choice questions, analyse over 60 further case studies, and learn how to search the Internet more efficiently and effectively with our Smarter Online Searching guide!
Start your project with confidence and complete it with success!
Mark Saunders is Professor of Business Research Methods at The Surrey Business School, University of Surrey. Philip Lewis was a Principal Lecturer and Adrian Thornhill was a Head of Department, both at the University of Gloucestershire.
Product details
Paperback: 768 pages
Publisher: Pearson; 7 edition (August 29, 2015)
Language: English
ISBN-10: 9781292016627
ISBN-13: 978-1292016627
ASIN: 1292016620
Product Dimensions:
7.7 x 1.2 x 10.4 inches
Shipping Weight: 3 pounds (View shipping rates and policies)
Average Customer Review:
4.5 out of 5 stars
31 customer reviews
Amazon Best Sellers Rank:
#80,590 in Books (See Top 100 in Books)
The three books: Research Methods for Business Students by Saunders et al., Business Research Methods, 8th Edition by William G. Zikmund et al., and BusiResearch Methods for Business Students (7th Edition)ness Research Methods by Donald Cooper et al. complement one another in many good ways. The coverage of each is different from the others which is good. All three books are written in a straight forward and accessible style.
Very good book for persons who never did a research project before like myself. I learned a lot. It may not be the most exciting book I ever read, but I slowly read it to digest the information and it was well worth the effort. On another note the book arrived earlier than expected.
Purchased this book as an optional text for a research course and I am glad I did. Concepts are clearly presented and elaborated on. I recommend this for anyone approaching a research thesis or dissertation.
Excellent resource for my MBA studies. I would highly recommend it.
Fast shipping and exactly what I needed for my research class.
good for all Doctoral candidates.
A must for research students
exactly what i need
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